MW Direct Mailing
My experience on
This is an example of direct mailing for promote the opening of new store.
The data for composing the document come from fidelity card of store chain, the items highlighted in yellow are variability based on data analisys and segmentation.
The QR code appears only for those people identified by data analysis, and need to move the comunication on the web.
The message and photo inside change according to the purchase profile
The map contain the path from customer addres to the store
My experience on
This is an example of direct mailing for promote the opening of new store.
The data for composing the document come from fidelity card of store chain, the items highlighted in yellow are variability based on data analisys and segmentation.
The QR code appears only for those people identified by data analysis, and need to move the comunication on the web.
The message and photo inside change according to the purchase profile
The map contain the path from customer addres to the store
Folded
Outside
Inside
